SOCIAL MEDIA CREATIVE

PUMPKINS AFTER DARK

A project for Slade Creative, this short, Halloween event campaign was shared across multiples social platforms to promote the Pumpkins after Dark events across North America.

THE CHALLENGE

Creating a static, social image to encompass location, date and event information for multiple cities across North America.

THE CONCEPT

Using the existing, hi-resolution imagery, I combined the ‘eerie’ and high contrasting colours of the brand - orange and purple - with layered blocks of text to create depth and eye-catching graphics in multiple sizes for all platforms.